It seems KLM's new - soon to be delivered - B777-300ER is the first KLM aircraft to carry a new SKYTEAM logo with a Chinese text below it. This could be as SKYTEAM is the alliance with most CHINESE members; China Southern, China Eastern & China Airlines and soon XIAMEN Airlines (from 15 November 2012).
It does NOT seem to be related to KLM Asia, as the aircraft is in full KLM livery and the text is below SKYTEAM.
See picture:
http://paineairport.com/kpae5115.htm
See also SKYTEAM press release of 11 June 2012:
China Synergies
With three members from Greater China (China Southern, China Eastern and China Airlines), and one in the process of joining SkyTeam by the end of this year (Xiamen Airlines), SkyTeam has cemented its position as the #1 airline alliance in the region.
On June 10th, SkyTeam signed a cooperation agreement with Beijing Capital International Airport. Effective immediately, parties will work together to pave the way for customer-focused initiatives to be introduced at the airport. The agreement is the third signed by the alliance and its members in China in 2012. Similar agreements were signed with members China Southern and China Eastern and Guangzhou Baiyun International Airport and Shanghai Pudong International Airport.
“These agreements build on our efforts in Beijing, Shanghai and Guangzhou to deliver a superior airport experience,” said Michael Wisbrun. “Our goal is to offer passengers the very best service. It’s all about efficient check-in procedures, baggage handling, transfer and customs processes. Close cooperation with the airports we serve is essential to identifying issues, delivering solutions and finding new opportunities at SkyTeam hubs worldwide.”
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