Eurowings Discover rebranded into Discover Airlines

On 5 September 2023, the Lufthansa Group has unveiled the rebranding of Eurowings Discover into Discover Airlines. As reported by Scramble in July, the Lufthansa Group was mulling a rebranding as the Eurowings Discover-branding was too much alike Eurowings and confusing customers.

Part of the new brand is also a new livery. The first aircraft to be painted in it is Airbus A320 D-AIUR (6985), which arrived at Frankfurt on 5 September 2023 after being repainted at Bratislava.

According to Discover Airlines' press-release, the new branding is inspired of a view on the horizon with sunny yellow at the top and various sky blues. The new livery will be applied to new aircraft to be delivered to the fleet, and aircraft that are currently flying in partial Eurowings Discover-livery. The other aircraft will be repainted when it's time for their regular scheduled repaint.

Discover Airlines has a fleet of ten Airbus A320s, three A330-200s, and nine A330-300s.

Sinan Üstün (@aerospotter.fra) was present at Frankfurt on 5 September 2023 to capture the arrival of the first A320 and was so kind to share this picture with us.